More companies are transferring a portion of their business online. This has created a yet-untapped market for app developers. These companies often require an app that will help them process their accounts in a seamless and easy-to-do manner. It is tempting to immediately jump unto the bandwagon and begin developing an app. Nonetheless, it is still important that these two considerations be noted.
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Promotion or business?: Money is an important factor in any decision-making process. App development is the same. Developers should consider their end-goal and take it from there. The first question to ask is whether the app is to promote an existing business or to be a revenue-generating source. Promoting a business does not require too much technicalities. These apps are usually applied for companies that have a physical store so the goal is to encourage viewers or users to visit the location itself. When the app is meant to earn money, it should have more features and be targeted for a specific market. A good rule of thumb is to create an app the developer himself would use.
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The platform: Should the app be in iOS or Android? This is a personal consideration as both operating systems each have their own pros and cons. In general, iPhone apps are known for their money-making characteristics. Android apps, on the other hand, are downloaded more often although expect to be giving the app for free. The process in development for both operating systems are also different so novice developers should stick with what they know.
Remember that the end product should be worthy of attention and praise. Whatever the reason for building an app can be, consumers always appreciate a well-thought-of app.
Taihwa Terry Ho helps app developers start their careers. He is a capital investor who focuses on technological advances. For more information, like this Facebook page.
